Outbound Strategy

LessonsGTM PlaysOutbound StrategyCopywriting
LessonsLessons
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07: How I Run Outbound Audits to Find the Winning Campaign

07: How I Run Outbound Audits to Find the Winning Campaign

The full system I use to tune messaging, targeting, and metrics every 14 days

Siya Verma
Siya Verma
LessonsLessons
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06: Outbound Sales = Signal × Message × Momentum (here’s the system)

06: Outbound Sales = Signal × Message × Momentum (here’s the system)

The signal-first system I’d use if I were starting from scratch.

Siya Verma
Siya Verma